With a regional focus, Bradesco Saúde launches Effective plan in Ceará

 With a regional focus, Bradesco Saúde launches Effective plan in Ceará

New health plan is exclusive to the state, aimed toward all segments of companies (from three people), and has the partnership of Hospital São Camilo Cura d'Arts.


With a regional focus, Bradesco Saúde launches Effective plan in Ceará

After the State of Paraíba, Bradesco Saúde continues to expand its product with a regional focus within the Northeast, this point within the state of Ceará. Last Thursday, 08/27, Efetivo Ceará was launched - product from R $ 156.97 *, 17% cheaper than the entry plan within the region. The new product offers variety of facilities to beneficiaries, like the telemedicine platform for medical aid in several specialties through video consultations. The launch, held during a live for brokers and entrepreneurs within the region, was attended by the president of the Bradesco Seguros Group, Vinicius Albernaz; the CEO of Bradesco Saúde, Manoel Peres, additionally to other members of the chief board of Bradesco Saúde; from the Sales Organization (OV) of the Segurador Group and representatives of the São Camilo Cura d'Arts Hospital, an area partner.


With quite 9 million inhabitants within the state, only 13.8% of the population features a health plan, consistent with the National Supplementary Health Agency (ANS). This demonstrates the potential for growth within the region, with the offer of an idea with competitive values, available to all or any segments of companies, being an option for the SPG group (Small and Medium Enterprises) from three people. “Efetivo is that the results of a model of negotiations with reference providers within the region, seeking to supply a balance between availability of the network of providers, quality of care and efficiency. In practice, this suggests reducing waste of resources, greater predictability of costs, cheaper prices and therefore the expectation of lesser adjustments, ”says Manoel Peres, CEO of Bradesco Saúde.


With the Efetivo Ceará, Bradesco Saúde reaches from the capital, Fortaleza, to the foremost distant cities, like Sobral and therefore the Cariri region, composed of the cities of Juazeiro do Norte, Crato and Barbalha. In all, the network has 230 providers, including hospitals, clinics, emergency rooms and laboratories across the state. within the capital, the Hospital São Camilo Cura d'Arts is that the main referee, accredited with excellence within the standards defined by the National Accreditation Organization (ONA). “The São Camilo Cura d'Arts Hospital features a wide and diversified emergency service (obstetrics / gynecology, pediatrics, cardiology, medical clinic, orthopedics and neurology), being recognized as a reference in humanized health care in Ceará. We thank Bradesco Saúde for the trust placed in us during this partnership,


Another facility for the beneficiary is that the telemedicine platform Digital Health, which offers a series of online services, including distance look after various medical specialties and other health professionals, like psychologists, speech therapists and nutritionists.


Business receptivity


The Effective product currently has about 70 thousand beneficiaries in its portfolio, which may calculate a good network referenced throughout Brazil, despite the regional focus.


It has already been launched in Sao Paulo, Rio de Janeiro, Salvador, Recife, Espírito Santo, Minas Gerais, Manaus and, recently, in Brasília, Campinas and Paraíba. "The care of gradually working the network, municipality by municipality, allows to offer regional focus in each location that the merchandise advances, ensuring that it's elaborated seeking to determine the simplest relationship between quality of assistance and cost" explains the director of Bradesco Saúde , Flávio Bitter.

plano de saúde unimed fortaleza
hapvida fortaleza
plano de saúde hapvida
plano de saúde amil empresarial
Plano de Saúde Bradesco no Nordeste

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